Van de bijna 15.000 dominante artikelen in 2009 over Bel20-bedrijven in de Belgische dagbladen, ging maar liefst 32 % over Fortis. Terecht of niet? En welke les kunnen PR-managers die niet bij Fortis werken daaruit trekken?
Fortis
Together with our press monitoring partner AMMCO, LVT Benelux PR has conducted a research into how Bel20 quoted companies were covered in the Belgian media over 2008. It may not be a surprise that Fortis is the clear winner with 12.092 articles (we have only counted the dominant articles, which are articles that cover the [...]