Posts Tagged ‘ credit crunch ’

Time to act

Mar 17th, 2009 | By Steven Van Gaever | Category: Digital

I rent an apartment which I really like but I ‘m starting to look around to buy a small house. Lots of people tell me, now is the time to act! Interest rates are low and the market is cooling down.
However: when you speak to brokers, they have all these people interested in the property [...]



Warning for AVE dependents

Nov 21st, 2008 | By Richard Verbeek | Category: Aanbevolen, ROI

Just a small warning for any agencies and PR departments out there who rely solely on Advertising Value Equivalents (AVE) to measure the success of their PR efforts: you will need to work harder to maintain the same level of results! No, I am not talking about the struggle for column inches, less journalists who [...]



Will CSR programs get crunched?

Oct 23rd, 2008 | By Richard Verbeek | Category: Aanbevolen

With the credit crunch not likely to end anytime soon, companies are expected to look within their organisations for costs to be reduced. And obviously, the ´nice to haves´ will have to go first. It will be interesting to see what will happen to the Corporate Social Responsibility programs, that so many companies have [...]