Social media

Twitterboete: 357 dollar per karakter (incl. spaties)

by Richard Verbeek on 31 July, 2009

We konden erop wachten: de eerste rechtszaak vanwege uitlatingen die iemand op Twitter heeft gedaan. Amanda Bonnen (Twitter-account inmiddels opgeheven) uit Chicago wordt aangeklaagd door Horizon Group Management waarvan ze een appartement huurt. Horizon eist 50.000 dollar van Amanda voor een Tweet die ze op 12 mei 2009 verstuurde. In de Tweet schrijft ze: “Wie zegt dat slapen in [...]

Does social media offer benefits to whistle blowers?

by Richard Verbeek on 26 June, 2009

The PR middleman that disclosed the data on UK MP’s expenses turns out to be PR consultant Henry Gewanter from PR agency Positive Profile. Henry appeared on BBC News in an interview where he claims that money was not the motivation to disclose the data that has lead to several members of Gordon Browns government resigning. [...]

Recession shoppers want ‘human’ face

by Steven Van Gaever on 26 May, 2009

Recession shoppers want companies with a human face. Consumers prioritize quality and service over slashed prices. by Steven Van Gaever

True or false?

by Siska Hoste on 25 May, 2009

A couple of days ago, there was a Twitter message under the name of NOS Radio 1 Journal spreading the rumor that Yolanthe Cabau van Kasbergen is pregnant from Real Madrid football player Wesley Sneijder. And why is this big news? For the past two years Yolanthe, Dutch soap star and media figure, has been [...]

Online reputation.

by Steven Van Gaever on 20 May, 2009

Online reputation and personal branding is a point of of concern for lots of people. with the elections coming daily the Standaard has made a special website the Obarometer which tracks how politicians are doing online. Some politicians however have a real problem. Wendy Somers, who is a candiate for the CD&V (Christian Democratic Party), [...]

How to have a great conversation

by Steven Van Gaever on 11 May, 2009

A while ago I was a bit annoyed by brands that started to follow me on Twitter. I guess they noticed my name in someone else’s list and hit the follow button”that’s another one on the list.” On my personal blog I wrote a post about these brands and asked them to address me personally [...]

Social Media Marketing tips

by Steven Van Gaever on 27 April, 2009

Here at LVT we try to be pragmatic and practical about things, also about social media. How can our customers benefit from it? Sometimes it’s a bit annoying to see yet another funky yet fuzzy 2.0 presentation, that doesn’t say much. Or doesn’t answer the question: “How will this have an effect on my business?” Fortunatly [...]

April Fool? Handsfree Twitter in your car…

by Richard Verbeek on 1 April, 2009

Wondering if this is an April Fool’s Day joke or not? OnStar, has according to Gearlive plans to launch Twitter integration into their handsfree communications offering in cars. According to Gearlive, “While in your vehicle, you can use OnStar to submit and retrieve tweets (messages) via your Twitter account. Using OnStar’s Voice-Activated Hands-Free Calling system, [...]