Creative PR

Russian chatroulette = internetP.R.et?

by Siska Hoste on 15 March, 2010

Sinds de internet boom zijn er onwijs veel nieuwe communicatiekanalen ontstaan om in contact te staan met familie en vrienden. Waar we vroeger voornamelijk via vaste telefoon of briefwisseling communiceerden als alternatief voor een real live gesprek, heeft dit nu plaats gemaakt voor communicatie hoofdzakelijk via e-mail, smartphone, Facebook, Skype of Twitter . Het is [...]

“Who took my badjas?”

by Karolien on 9 June, 2009

As a communication specialist I love the influence social media can have in creating a buzz. A good example of this is the latest TV commercial of Belgacom TV. In this commercial you see a man coming out of the shower and looking for his bath robe. In the search for his bath robe he [...]

Dell’anno mania

by Siska Hoste on 3 June, 2009

More than 1.5 million Flemish people watched the big final live show of Mijn Restaurant 2009 yesterday evening. Claudio and Gaëlle, who became real pop stars during the program, won this year’s finals and were very impressed by all the people’s support that brought them to this victory. Sadly for Ann and Tom from Sint-Truiden, [...]

Change…we expect!

by Richard Verbeek on 4 November, 2008

Presidential candidate Barack Obama has been consistent in his messaging and communication to get elected as the next US President. In the nomination process as a presidential candidate for the Democratic Party he used the slogan ‘Change… we can!’ to be changed to ‘Change… we need!’ once he was nominated. Although he gained a lot [...]

Sucking relaxes

by Richard Verbeek on 24 October, 2008

Chupa Chups is playing nicely into the ban on smoking in cafés and restaurants . Thanks to Molblog.