Online reputation and personal branding is a point of of concern for lots of people. with the elections coming daily the Standaard has made a special website the Obarometer which tracks how politicians are doing online.

Some politicians however have a real problem. Wendy Somers, who is a candiate for the CD&V (Christian Democratic Party), for example. If you would tlook for her name in Google, one would think she is a porn star. 

A lot of work to be done.